• Powerade Gets
    Powerade Gets "Louder" for the 2016 Summer Olympics
Thursday, July 14, 2016

Powerade is kicking off its 2016 Summer Olympics campaign with a heavy dose of Kid Karate's "Louder."

The Dublin trio's energetic rocker soundtracks a new advert, 'The Power Of Blue Blood,' highlighting the sports drink's latest offering, Powerade ION4, that claims to help replace four electrolytes lost to sweat.

Powerade is manufactured by Worldwide Olympic Partner, Coca-Cola.

"Louder"

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