Check out the New Radicals’ classic “You Get What You Give” as the centerpiece of Sainsbury’s new Christmas 2018 campaign!

The spot is directed by Michael Gracey, who helmed the $400m-plus grossing Hugh Jackman musical, The Greatest Showman, and is the centerpiece of a wider marketing push by the UK grocer that will impact on TV, radio, newspapers, billboards, posters, and buses.